Weekly Intelligence Email
A delta-driven market brief delivered to your inbox every week.
[In Testing]
Overview
Your Intelligence dashboard has the full picture, but not everyone has time to log in every week. The Weekly Intelligence Email distills your market monitoring into a single email designed to be read in under two minutes. It answers three questions: What changed? Why does it matter? What should I do next?
This is not a recap of everything that happened. It is a delta-driven brief — it compares this week against last week automatically and highlights only what is different. If nothing meaningful changed, the email is short. If your market shifted significantly, the email tells you exactly where to look and what to consider.
How to Use It
- Activate Intelligence — The weekly email is sent automatically once Intelligence is active on your project.
- Check your inbox — The email arrives every Monday morning.
- Read the brief — Start with the executive summary, then scan the sections that are most relevant to your current priorities.
- Click through — Each section links directly to the relevant signal or competitor card on your dashboard for deeper exploration.
Feature Details
Email Structure
The Weekly Intelligence Email includes the following sections:
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Executive Summary — One paragraph answering "What is the single most important thing that changed in my market this week?"
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New Signals — Signals that appeared for the first time this week. These are things that were not on your radar before and may require investigation.
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Strengthening Trends — Signals that were present last week and grew in frequency, relevance, or intensity. These are patterns gaining momentum.
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Weakening Noise — Signals that were flagged previously but are fading. Knowing what is becoming less relevant is as valuable as knowing what is growing.
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Competitor Movements — A dedicated section for competitor activity: product launches, pricing changes, content published, funding news, and hiring signals.
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3 Prioritized Action Items — The three most important things you should consider doing this week based on the signals detected. Prioritized by relevance and urgency.
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Market Confidence Score — A single score reflecting overall market health and opportunity for your project, with a week-over-week delta showing whether conditions are improving or deteriorating.
Delta-Driven Design
Every section in the email compares the current week to the previous week. You do not need to remember what happened last time — the email shows you the difference. New items are marked as new. Changes are shown with before-and-after context. Removed or weakened signals are called out so you know what left the picture.
FAQ
Can I customize what the email includes? The email structure is fixed to ensure consistency and readability. You can control what Intelligence monitors through your dashboard settings, which affects what appears in the email.
What if I want emails more than once a week? The weekly cadence is intentional. Daily emails would increase noise and encourage overreaction to short-term fluctuations. Your dashboard is available 24/7 for real-time monitoring.
Can I forward the email to my team? Yes. The email is designed to be readable without a HolyShift login. Team members who want deeper detail can click through to the dashboard if they have access.
What is the Market Confidence Score? It is a composite score reflecting demand strength, competitive intensity, market growth signals, and risk factors for your specific project. The week-over-week delta tells you whether the overall environment is trending favorably or unfavorably.
What if I do not receive the email? Check your spam folder first. Then verify your email address in your HolyShift account settings. The email is sent every Monday morning — if Intelligence was activated mid-week, your first email will arrive the following Monday.
What's Next
- Weekly Report — See the full dashboard version of your weekly intelligence.
- Interpreting Signals — Build a framework for acting on what the email surfaces.
- Best Practices — Establish effective monitoring habits.