Prompt Starters for Marketers

Prompts for marketing professionals focused on positioning, copy, and growth.

[Live]

Overview

As a marketer, your job is to understand the market, position the product, and drive growth. These prompts help you extract competitive intelligence, generate data-driven copy, identify keyword opportunities, and build targeted lead lists. Copy them, replace the bracketed text with your details, and paste them into HolyShift.

Competitive Intelligence Prompts

Analyze competitor positioning

Analyze competitor positioning for [niche/market]. I want to understand
how the top 3-5 players position themselves, what messaging they use,
what differentiators they claim, and where there are gaps I can exploit.

Track competitor messaging changes

What has [competitor name] changed on their website, landing pages,
or marketing materials in the last 30 days? I want to understand
if they are shifting positioning, targeting a new audience, or
launching new features.

Content and Copy Prompts

Generate ad copy from validation data

Generate ad copy based on my validation data for [product].
I need 5 headline variants and 3 body copy variants for
[platform — e.g., Google Ads, Facebook, LinkedIn]. Use the
real user language from my validation report.
Target audience: [persona].

Create landing page focused on pain point

Create a landing page focused on [pain point — e.g., "wasting hours
on manual reporting"]. The target audience is [persona]. Position
[product] as the solution. Use language from my validation data
for the hero section and feature descriptions.

SEO and Discovery Prompts

Keyword research

What keywords should I target for [product/market]? I want a list
of high-intent keywords that indicate someone is actively looking
for a solution like mine. Include search volume estimates and
competition level where possible.

Content gap analysis

Compare my current messaging against what my competitors publish.
Where are the content gaps — topics my audience cares about
(based on validation data) that nobody in my market is addressing well?

Lead Generation Prompts

Find B2B leads in a specific industry

Find B2B leads in [industry]. I am looking for [job title] at
companies with [size/characteristics]. Prioritize companies that
show buying signals — recent growth, new funding, or active
evaluation of tools in my category.

Build a prospect list from competitor reviews

Build a prospect list from companies that have reviewed [competitor]
on G2 and Capterra. I want the reviewer's company, their role,
and their key complaints about [competitor]. These complaints
are my outreach angles.

FAQ

How do I get the best ad copy from HolyShift? Run a validation first. Ad copy generated from real market conversations outperforms copy generated from product descriptions alone. The validation gives HolyShift the language your audience actually responds to.

Can I use these prompts for non-B2B products? Most prompts work for B2B and B2C. For B2C, replace job titles and company sizes with demographic and behavioral traits. The underlying methodology is the same.

How often should I re-run competitive intelligence prompts? Monthly for positioning analysis, weekly for monitoring changes. Set up Intelligence for automated tracking between manual checks.

What's Next

• For Founders — Prompts covering the full founder journey.
• For Product Managers — Prompts focused on market analysis and product decisions.
• Intelligence Overview — Set up automated competitive monitoring.